News & Events
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Back-to-Back Winners: Tiger Tiger’s Pulp+ Lychee Wins ‘Best Fruit Juice Drink’ at UK Soft Drinks Awards 2026
Tiger Tiger is proud to announce that its Pulp+ Lychee beverage has been awarded the prestigious ‘Best Fruit Juice Drink’ title at the UK Soft Drinks Awards 2026, marking a remarkable back-to-back victory for the brand following last year’s success with Pulp+ Mango.
The winner announcement ceremony took place on 12 May 2026 during the annual UK Soft Drinks Conference, held in association with the British Soft Drinks Association. The conference brings together senior industry producers, suppliers, retailers, innovators, opinion formers, and advisers to discuss the latest developments, challenges, and opportunities within the UK soft drinks sector, while also providing extensive networking opportunities across the industry.
This consecutive achievement highlights Tiger Tiger’s continued commitment to quality, innovation, and exceptional taste within the fruit beverage market. Pulp+ Lychee was recognised for its distinctive flavour profile, refreshing taste, and premium product quality, further strengthening the growing reputation of the Pulp+ range among consumers and industry experts alike.
Winning the same category for two consecutive years reflects Tiger Tiger’s dedication to delivering beverages that consistently meet the highest standards of excellence and consumer satisfaction.
IFE 2026: Tiger Tiger Foods by JK Foods UK
Tiger Tiger Foods, a flagship brand of JK Foods UK, is proud to participate in the upcoming International Food & Drink Event 2026, taking place from 30 March to 1 April 2026. As one of the UK’s leading exhibitions for the food and beverage industry, IFE continues to bring together global brands, buyers, and innovators under one roof.
At this year’s event, Tiger Tiger Foods will showcase not only its well-loved signature products but also an expanded portfolio featuring new ranges and exciting additions. These latest innovations reflect the brand’s ongoing commitment to evolving consumer tastes while maintaining the authentic flavours and quality ingredients it is known for.
With over five decades of industry expertise, JK Foods UK continues to drive the growth of Tiger Tiger Foods by balancing tradition with innovation—introducing new product lines tailored to meet the needs of retail, wholesale, and foodservice sectors.
IFE 2026 provides a valuable platform to engage with industry professionals, explore new opportunities, and strengthen relationships with partners from across the food and drink sector. The event also offers an opportunity to showcase the evolving journey of Tiger Tiger Foods to a global audience.
We look forward to welcoming visitors to our stand and inviting them to discover our newest ranges alongside our trusted favourites.
Tiger Tiger Foods, proudly developed by JK Foods UK, continues to champion authentic taste, innovation, and quality within the global food and drink community.
Tiger Tiger’s Pulp+ Mango Awarded 'Best Fruit Juice Drink' at UK Soft Drinks Awards 2025
Tiger Tiger is pleased to formally announce that its Pulp+ Mango beverage has been honoured with the 'Best Fruit Juice Drink' accolade at the UK Soft Drinks Awards 2025, hosted by FoodBev Awards. These awards are renowned for recognising excellence and innovation within the highly competitive UK soft drinks industry.
The winners were announced during the prestigious UK Soft Drinks Conference, held in association with the British Soft Drinks Association. This conference has established itself as an essential annual gathering for industry leaders, producers, suppliers, retailers, innovators, and expert advisers, serving as a platform for discussing industry developments and future trends.
A respected panel of judges, including industry specialists Gareth Jones, Claire Nuttall, Lauren Tredgett, Rafaela Sousa, and Matthew Blake, recognised Pulp+ Mango for its outstanding quality, innovative formulation, and superior taste.
